Collection: About us

About Balance Naturals

At Balance Naturals, we believe in creating a world where self-care and sustainability go hand-in-hand. Woman-owned and operated, we are small, but have the vision to change how the self-care industry treats our health. Our mission is simple: to provide you with high-quality, zero-waste, plant-powered, and all-natural products that are kind to both your body and the environment.

Every product we offer is crafted in small batches with the purest ingredients, carefully chosen to nourish your skin, uplift your spirit, and reduce your environmental footprint. From skincare essentials to everyday wellness items, Balance Naturals is your go-to source for clean, eco-friendly living.

How We Got Started


Balance Naturals was born out of a passion for healthy living and a deep respect for our planet. After learning about the host of unethical and even toxic practices that the commercial beauty industry was using, we knew we had to do better.

We wanted to create a brand that not only cared for people’s well-being but also contributed to a more sustainable future. With that in mind, our founder began developing products in her kitchen. Over a decade of research later and 2 years of development and testing we brought our first product to market. Our formulas are grounded in science and tested on real people!

Our Products


You'll notice we have a range of products in bar form. This was very intentional! Not only do products with water require loads of strong preservatives, but they also must have disposable containers to hold them. Taking the water out meant we could cut down on a large amount of polution while keeping cancer-causing chemicals away from our bodies.

Our range includes bath and body care for your skin and hair. Each item infused with natural, plant-based ingredients that are both safe and effective at cleansing and nourishing you top to tail. Whether you're looking to rejuvenate your skin or create a calming, mindful space at home, Balance Naturals has something for you.

We are committed to transparency, so you always know exactly what goes into every product.

Why Balance Naturals?

Because we care! We care what kind of ingredients we're putting in our bodies. We care where those ingredients come from and how that impacts our planet and the cultures that grow them. We care about the ethical treatment of animals and choose not to exploit them. We care what goes into the landfill after you're done, 

From seed to sewer, we are conscious of our footprint and are always looking for ways to improve and innovate. We believe in being part of the solution!

Sustainably-sourced

Plant-powered and cruelty-free

100% natural ingredients

Thoughtfully packaged to reduce waste

Join us on our mission toward a healthier, more balanced life, where you can feel good about what you use on your body and how it impacts the world around you.

P.S. We not only make our own products, we use them too! Welcome to Balance Naturals, where nature meets self-care.

 

Our founder, Jen. A 20-year veteran of the cosmetology and design industries.